Delta Goodrem: ‘Dreams can and do come true’
Delta Goodrem’s latest fragrance reveals an honest and fresh connection to the hard-working and talented Australian songstress.
When it comes to her music career Delta Goodrem is used to success, with nine No.1 singles, four No.1 albums, 17 top 10 hits and counting to her name.
Now the 23-time platinum-selling artist is hoping for a similar feat with her latest foray into the fragrance world.
Last year Delta broke Australian sales records for her first scent, the aptly named Delta, with more than 30,000 bottles flying off the shelves and sales topping $1 million in just eight weeks.
That perfume, a collaboration with Bondi Perfume Company, was two years in the making and saw the artist “hands on” with its development.
Delta and the development team carefully considered each and every scent.
“We had to get all the formulas just right,” Delta says. “It’s perfect that a fragrance is described in ‘notes’. The base notes are those fragrances that you can still smell after many hours.
“The top notes are those scents that tend to stand out right away and wear off the quickest. The process is quite scientific.”
Opening with top notes of juicy nectarine, wild moonflower and whipped orris root, with added heart notes of almond milk, gardenia petals, iris blonde woods and heliotrope, Dream is a floral woody musk fragrance that evokes a feeling of smooth sensuality by mimicking the elegant scents of nature.
“When I created my first perfume, I wanted to have a fragrance that could blend into any woman’s life,” Delta says.
“My inspiration and purpose is that we all have our journey in life and a favourite scent gives us memories, purpose and confidence. Dream is the continuation of this wonderful journey that we’re on together.”
A dream come true
Bondi Perfume Company managing director Matthew Verrocchi says the love and support for Delta’s fragrance to date has been astonishing.
“Delta’s first fragrance, Delta By Delta Goodrem, was such a major success as it allowed fans from all around the world to forge a greater personal connection with Delta,” Matt says.
“Our vision for Dream was to continue to strengthen those connections by sharing a different side of Delta’s personality with her fans.”
For Delta, Dream is an avenue for sharing her passions and love for life with fans across the world. “Dream is all about having the belief that dreams can and do come true,” Delta says.
“Each of our dreams are so important and the belief in them is critical to them coming to fruition,” Delta says. “My hope is that Dream is something that we can continue to share together. It’s the continuation of the journey that we’ve been on together. It’s the story continuing to unfold.”
Dream by Delta Goodrem is available exclusively at Chemist Warehouse stores and online at chemistwarehouse.com.au.